'We're gonna see what the reception is to this,' said BallerTV Executive Vice President Sandeep Hingorani. Though California is the first state to do this, several other states are following suit.īallerTV hopes the auction will contribute to the larger movement to allow student athletes to get paid, whether through selling NFTs or through other means. In 2019, California Governor Gavin Newsom signed a bill allowing college athletes to hire agents and profit from endorsements without losing their NCAA eligibility. BallerTV said it offered the option in case accepting the profits became an issue for players' future eligibility to play sports in their state.īallerTV is taking their stand at a time when the issue of paying student athletes is top of mind at many universities and colleges, especially in California.

Players can also donate their profits to a charity, school or organization of their choosing. The athletes featured in the NFTs will receive half of the profits, which may then be deferred until graduation from high school.

The NFTs are set to drop Tuesday on BallerTV's website at /nft and will be available for purchase on the Ethereum blockchain, with no starting price. 'These NFTs will give collectors and young athletes the opportunity to capture the first moments of what could very well be storied NBA and professional careers,' said BallerTV CTO Kavodel Ohiomoba.

This game, called the 'Cream of the Crop' game, features the top 30 players from the camp.īallerTV hopes the potential of these players to become basketball's next legends will encourage consumers to invest in the NFTs. The company will sell NFTs that depict video highlights from the final June 8th game at Pangos All-American Camp, an elite, invite-only camp for high school basketball players. On Tuesday, Pasadena-based youth sports streaming platform BallerTV announced its new plan to allow high school athletes to make money off their names, images and likeness. Less commonly debated, however, is whether high school athletes should be able to do the same. Sports fans and politicians have debated whether college athletes should be able to make money from their fame for years.

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